Quality management should be embedded into the risk management. Complaints, audits, improvement ideas, goods reception controls, laboratory results, contracts or the social radar can all indicate deviations from the desired quality supporting the market position Only a joint analysis in a central database will help to discover patterns and drill down to the root causes. This allows proactive problem handling, avoids delays, poor public relations and the worst case the attorney having your plant closed down.
The market can only forget after a while. However, better avoid or be ready to master and survive a crisis.